KIDS SPORTS STAR (KSS) PROGRAMS MOTIVATE AND EDUCATE KIDS FOR ACTIVE, HEALTHY LIFE STYLES

"I like to run. First I was slow and now I feel better"

"I like to exercise I feel good."

"I am feeling better about myself becauseI’m getting in shape."
DONATE NEWS LETTERS
Addressing the #1 US health problem
  • 1st generation to have a shorter lifespan than their parents
  • 1 in 3 kids is obese
  • #1 US health problem
  • Major cause of diabetes and heart disease
  • Resultant personal suffering and social costs are huge and preventable
Kids Sports Stars programs motivate and educate kids
  • Education In healthy eating habits and choices
  • Physical activity challenge – involve 3d to 6th grade kids in something fun such as : Walk/run a marathon mileage over 4 months and Hike virtual Grand Canyon Trails
  • Family involvement in activity and in education
  • Elective vs. required participation
  • Reward success – small rewards along the way to build self confidence/every kid becomes a success - a "sports star" (at own level)
  • Recognition: community races, KSS ALL STAR Events, school ceremonies
  • Focus on at-risk, needy populations
Strong Program Model
  • Business and objectives driven
  • Evaluation of impacts
  • Focus on reducing cost/kid so that programs can scale
  • School districts commit resources – teachers volunteer
  • Community partners commit to help staff and execute programs
  • Drive self sustainability and policy change at district and state level
Rapid Growth and Implementation
2004-5 to 2007-8
Schools 3 25
Kids 365 2000
Parents 20 200
Miles Run 2000 70,000
School Districts
  • Creighton School District, Phoenix, AZ
  • Florence Crittenton School, Phoenix, AZ
  • Scottsdale Unified School District, Scottsdale, AZ
  • Paradise Valley School District, Paradise Valley, AZ
  • Littleton School District, Avondale, AZ
Proven Measured Results through Evaluation and Research
  • Increased levels of physical activity for the kids and parents (miles walked/run and time spent in physical activity)
  • Reduction in obesity levels of kids (as defined by the Centers for Disease Control )
  • Improvements in kids’ cardio-respiratory endurance (PACER test)
  • Improvements in attitudes about physical activity for kids and families
  • Improvements in kids' self confidence
  • Greater knowledge about healthy eating by kids and parents

POSITVELY CHANGING BEHAVIORS OF NEEDY KIDS AND FAMILIES ... ONE KID AT A TIME ... ONE SCHOOL DISTRICT AT A TIME
© 2008 by Kids Sports Stars 
10040 E. Happy Vly Rd. #496 , Scottsdale, Arizona 85255-2392 , 480-473-3484